Tag Archives: Mumsnet

Journalism Technologies: 19. The Power of the Crowd

We’ve moved onto the final part of the inaugural first year Journalism Technologies module at the University of Huddersfield. The opening term before Christmas was all about introducing the students to different platforms week by week in the lectures, then taking them through how to use them in the workshops, before they submitted a reflective learning log on their blogs. Next, we examined the ways in which changes in technology have impacted on media companies both old and new, and students produced content analyses comparing legacy journalism outlets with pure players.

Now, students will be required to do a third assessment by Easter, in which they complete a piece of journalism using at least two social tools to help tell the story. And the first lecture to support this part of the module came from my colleague Caroline Pringle last Monday, on how to make the most of online communities.

Caroline took the students through some of the ways in which people gather online, and the places where they do that, from more traditional forums to Facebook groups both public and private. Mumsnet remains a classic example of how a strong community can become not only a thriving forum, but a significant media brand in its own right. Perhaps unsurprisingly though, of those of us in the room only me and Caroline would admit to ever actually going on it, but I suppose 18-year-olds aren’t really in their target demographic (I went on Mumsnet occasionally in my past life as a stay-at-home dad, although really only for recipe tips – the rest of it seemed a bit impenetrable, even for me).

For concepts to help students understand the power of online communities, Caroline turned to both the classic idea of the wisdom of crowds, as well as Clay Shirky’s idea of cognitive surplus: that many of us use much of our increased spare time in order to create and share things online, just as in the past we’d have used that time to, perhaps, inadvertently become experts on TV shows. For Shirky, it’s a typically optimistic view of how the development of technologies is generally a positive thing in all sorts of unexpected ways.

What I’m Reading: Connected: The Power Of Modern Community

Well worth £1.99.

Well worth £1.99.

I was very kindly sent a review copy of the new ebook from Guardian Shorts about online communities. Called Connected: The Power of Modern Community, it’s by the Guardian’s Hannah Waldram, Ed Walker of Trinity Mirror, and the Cardiff-based publisher and journalist Marc Thomas. And having read it over coffee in Huddersfield this lunchtime, here are some brief thoughts about it.

Cardiff’s a bit of a recurring theme here, because Hannah and Ed both worked there on Guardian Cardiff and Your Cardiff respectively. And the book kicks off with a great story from the city, about how a remarkable trove of old pictures was found and then shared both online and off, culminating in exhibitions and the tracing of the original photographer.

The blend of online and offline features throughout the book. In the conclusion, there’s a list of ten principles for managing an online community, the first of which is ‘get offline’. This excellent advice might seem counter-intuitive, but the rise of Meetup among other similar services has helped take a lot of the hassle out of organising real world events.

A group I’ve joined this year, the Manchester Whisky Club, which runs tastings in a Northern Quarter pub and in members’ homes using Twitter, is a classic example of how those tools and others including Blogger and Paypal can all be harnessed to create a lively community. Even though the main aim is to get drunk and talk about whisky, rather than do something worthy like save the local swimming baths.

The book also touches on Reddit, Mumsnet and some good examples of current hyperlocal news activity in London such as the Brixton Bugle and the evergreen london-se1.co.uk.

You can get the book here. It’s well worth £1.99 of your money.

Leeds MA International Journalism Course, Lecture 3

After a week during which my MA students had a lecture from someone else, it was back to me today for the third in my series of talks. The session ran through several related points on a similar theme. I covered online communities, experiments in open journalism including the latest relaunch by The Guardian of their efforts in this area, new ways of working for journalists, and how journalists themselves are facing increased scrutiny from members of the public using the internet.

Here’s the presentation: http://prezi.com/w6grnzs43jlm/ma-lecture-3-university-of-leeds/

I spoke a bit about how, sometimes, individuals with a particular interest or specialism can offer better coverage of a certain issue or event than the mainstream media, and how the ease of setting up your own blog nowadays makes this task a bit easier. A classic example from recent months is the Rangers Tax Case blog, which is worth looking at whether you’re interested in Scottish football or not. The author wrote a very interesting piece for The Guardian about how his coverage had rather shown up the established newspapers in Scotland.