“How many of you in the room have a Flickr account?” asked my colleague Caroline during her lecture on photo sharing in Journalism Technologies this week. Not a hand went up, other than ours. An indication of how selfies, filters and apps have taken over this space, since the days a decade ago when putting pictures on the internet meant looking at those familiar blue-and-pink dots.
The stories of Flickr, Tumblr and Instagram took up much of Caroline’s lecture. The key concept she introduced was that of mass amateurisation, memorably applied to the social web by Clay Shirky. Because reading lists don’t always have to feature readings, we made his 2005 TED talk on the subject required viewing this week. The workshop featured a bit on how to take your own smartphone photos and embed them, before some guidance on searching Google Images and, yes, Flickr, for Creative Commons images.
Getting journalism students to keep their heads up and look out for interesting things in the world around them is a perennial challenge. When you’re a journalist, all sorts of things can seem like potential stories – from the planning sign pinned to a lamppost, to all those posters on the community noticeboard. The next homework task is to get them to take just such a picture while walking around Huddersfield, do a bit more research into the story, then write it along with the embedded image in their blogs. I’m looking forward to seeing what they all find.
Posted in Lectures
Tagged Caroline Pringle, Clay Shirky, Creative Commons, Flickr, Huddersfield, Instagram, Journalism Technologies, Mass Amateurisation, TED, Tumblr, University of Huddersfield
I delivered my latest media law lecture to the journalism and media first years at the University of Huddersfield this morning. It was on copyright law, with a particular focus on the law as it applies to social media.
It’s a bit of a challenge making copyright law interesting enough to sustain the attention of several dozen students in a large lecture hall for close to an hour. But I did my best, using clips and examples ranging from the IT Crowd, the recent plagiarism row involving Carly Fallon and the Press and Journal, the familiar story of Peter Pan and Great Ormond Street Hospital, as well as who exactly owns what on Twitter, Facebook, Instagram, Wikipedia, Flickr and all the rest.
The full presentation is here.
Posted in Lectures
Tagged BBC, Copyright, Creative Commons, Facebook, Fair dealing, Flickr, Great Ormond Street Hospital, Instagram, Lectures, Media Law, Peter Pan, Press and Journal, Sky Sports, The IT Crowd, Twitter, University of Huddersfield, Wikipedia
My Buzzfeed opus on Aberdeen.
You’ll be familiar with Buzzfeed and its listicles, the eminently clickable posts which have helped turn the site into one of the internet’s rising stars. But you may not be aware of Buzzfeed’s Community feature, which lets anyone put together posts for the site. As a bit of an experiment yesterday, I thought I’d have a go at doing one, to see how quickly it spread.
Calling on my hazy memories of my hometown and scanning Flickr’s Creative Commons for pictures, I quickly put together 31 Signs You Grew Up In Aberdeen in what I hoped was a suitably Buzzfeed style. I tweeted it once, Facebooked it once, stuck it on the Aberdeen subreddit, and waited.
But I didn’t have to wait very long. I was soon receiving emails from Buzzfeed telling me that the views were piling up. Helpfully, I didn’t have to take their word for it, because the Buzzfeed Community pages allow you to personally check the analytics for your post, so I could see it all for myself. Within 24 hours, it had 45,000 views.
My post made it onto the front page of the UK site for a while, and the BuzzfeedUK Twitter account promoted it once too, but the analytics show that it’s been overwhelmingly spread using Facebook. About two-thirds of total views are from Facebook, and almost all the rest are either clicks on the Buzzfeed site itself or are classed as Dark Social – sharing via email, third party Twitter clients and the like. Views from Reddit are only in the dozens, although that may be because the Aberdeen subreddit is not exactly one of the busiest pages on there. Views from search engines are in even smaller numbers, so far at least.
At the risk of reading too much into one little experiment which I did for fun (seeing friends I know on Facebook sharing the post without realising who’d actually written it was certainly that), it’s been a reminder to me of the persistent power of Facebook. We in the media might snark about it, but ordinary people are still on there in large numbers. And it seems ordinary people like listicles.