Having looked last week at how journalism was traditionally funded and how those models have been eroded (or, if you prefer, blown apart) by recent developments, this week’s Journalism Technologies lecture took the story on to the present day with an examination of what media companies have been doing to try to make money.
One thing that struck me about the material when delivering it, was actually how slowly some of the themes have moved in recent years. The Daily Mail and The Guardian are still pursuing a strategy of going for huge global audiences and trying to monetise those eyeballs, and while the former is still just about making a bit of money off the back of its sister Mail Online, the latter is, yet again, facing some kind of impending cliff-edge cash crisis. The Times’ paywall is holding firm and the paper just about makes a profit, while the Financial Times and The Economist continue to enjoy more success from their focus on the sort of quality that can’t be easily replicated elsewhere.
I remember mentioning most or all of this stuff to students when I first did some university teaching five or six years ago, and it feels as though we’re still waiting to see how it’ll all be resolved. If there was ever going to be a silver bullet to solve traditional journalism’s funding crisis, the fact it still hasn’t been fired rather suggests it never will be. This great list of 52 potential money-making ideas for local journalism by Josh Stearns offers as good a roadmap as any to the variety of ways in which digital publishers will have to raise revenue now and in the future. I’m slightly more confident than I was before that when it comes to hard cash, quality journalism might end up offering better prospects than the alternatives.
Posted in Lectures
Tagged BBC News, Blendle, Clayton Christensen, Daily Mail, Daily Mirror, Facebook, fake news, Financial Times, Google, Halifax Courier, Huddersfield, Innovator's Dilemma, Josh Stearns, Journalism Technologies, Mail Online, New York Times, paywalls, Reuters Institute for the Study of Journalism, Susie Boniface, The Economist, The Guardian, The Times, Trinity Mirror, University of Huddersfield, UsVsTh3m
The picture shows Archduke Franz Ferdinand and his wife Sophie in Sarajevo in June 1914, minutes before they were assassinated in an incident which ultimately sparked off World War I. The 100th anniversary has been much in the news lately, and some of the best coverage I’ve seen has been provided by the BBC.
It used a very 21st century tool, the liveblog, to tell the story of that day in real time, including some new videos shot by BBC correspondents pretending they were reporting at the time. This sounds all a bit worthy-but-dull-schools-programme, but actually worked really well. NPR’s newish London correspondent Ari Shapiro is well worth a follow on Twitter for his perceptive insights on Britain, and he was in Sarajevo for the anniversary too.
Sky News has started its own ‘real time’ WWI Twitter account, although it’s been a little disappointing so far – just a daily tweet with no links to anything to put it in any context, let alone a mini-site to rival the BBC’s. Hopefully it will improve as time goes on. Reuters looked into its own archive for this fascinating piece on how close it came to confusing the assassination with the result of a French horse race.
An eye-catching story from the WTF department was this one about Phil Collins (yes, that one) and his obsession with The Alamo. The story behind the story is well told by Texas Monthly here.
On the subject of curious obsessions, this Newsweek article on the tunnel king of Brooklyn is great. Guardian-backed collaborative journalism project Contributoria is well up and running, and this Jon Hickman article on social capital is well worth a read this month. And, joy of joys, this classic 2011 Vanity Fair piece on how Chad Harbach’s modern classic baseball novel, The Art of Fielding, came to be published is now free to read online. It’s the best insight into the world of publishing I’ve ever read.
Posted in What I'm Reading
Tagged Archduke Franz Ferdinand, Ari Shapiro, BBC News, Contributoria, Jon Hickman, Liveblogging, Newsweek, NPR, Phil Collins, Reuters, Sarajevo, Sky News, Texas Monthly, The Alamo, The Guardian, Twitter, Vanity Fair, World War I